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Cruise operators

Not every cruise operator owns the ships it uses. In fact, many cruises are organized by companies that “rent” cruise ships for specific periods—chartering them for longer or shorter terms. In some cases, they book only a block of cabins; the operator then puts together a package holiday, for example including travel to the port of departure. They do not operate the ship themselves, but instead rely on the cruise line’s staff and experience.

When it comes to cruise operators, cruise ships often work much like hotels on land. Just as hotels often do not belong to tour operators, neither do the ships. A cruise itself is made up of various travel services—from accommodation and the voyage aboard the ship to shore-excursion packages and travel to the port of departure. Although this arrangement is not yet as common as it is with the major tour operators and their hotels, several cruise operators may well bring their guests on the same cruise—perhaps with different additional services and prices.

Cruise operators choose a ship that appeals to their clientele and try to fill it by selling their offerings to guests.